Iconic BioPharma

Iconic BioPharma, a new Chicago-based biopharma marketing consultancy, reached out a logo and a few applications. They wanted their logo to represent their expertise in developing integrated commercial strategies for the biopharma industry.

They wanted a logo that was both bioscience-oriented and unique for the category. We explored several options, including biologic and chemical images, and even considered the human brain as a client request. Ultimately, the client chose the design that was based on chemical structures with blendes spectrum colors.

To demonstrate the logo’s effectiveness across various platforms, we created comprehensive samples showcasing its appearance on signage, stationary, and digital media, including the upcoming website.

Logo design took three weeks and the process of rolling it into company imagery took two additional weeks.